Vernon leaders named to Power 50 list

The Vernon Company’s Chris Vernon, President and CEO, and Lisa Hubbard, Vice President of Sales & Marketing, have been jointly recognized among Counselor’s Power 50, the annual ranking of the most powerful executives in the promotional products industry. Vernon and Hubbard rank 30th on this year’s list, moving up one spot from the 2024 list. It marks the 19th year for Vernon and the third for Hubbard to be included in this prestigious ranking.

“The Counselor Power 50 celebrates the most influential and forward-thinking executives in the promo industry,” Timothy M. Andrews, president and chief executive officer of ASI, the industry’s premier technology, marketing and information provider, said. “These leaders drive progress and set the standard for what’s possible in promo. We’re thrilled to recognize them.”

ASI noted The Vernon Company’s commitment to staying true to its values while embracing innovation in the digital age. Vernon and Hubbard have led the charge, making significant investments in new technology, including the recent launch of the on-demand store platform and new order entry systems that integrate with ASI’s ESP+.

These changes haven’t always been easy for the 123-year-old business, but The Vernon Company has embraced uncertainty with passion and purpose.

“With the technology enhancements we’ve invested in, there’s been a lot of testing, development and change management that goes alongside our day-to-day business,” Hubbard said. “Our team rose to the challenge, and we’re so proud of the work they’ve done.”

While the pair continues to prioritize Vernon’s digital initiatives, they remain focused on staying competitive in the promo market. For Hubbard, that means providing top service and smart solutions to the Vernon team and its customers.