Vernon Company named one of the ASI’s top promo distributors

The Vernon Company, a 123-year-old family-owned business headquartered in Newton, has been recognized as one of the top promotional products distributors in the country. The company ranked No. 28 on the 2025 Counselor Top 40 Distributors list, a respected industry ranking based on annual revenue. The Advertising Specialty Institute announced the latest rankings at its annual tradeshow in Chicago.

Over the past year, Vernon made significant investments in its digital infrastructure and local facilities, reinforcing its commitment to both innovation and the Newton community. Key initiatives included:

• Launching a new order entry platform that will integrate with ASI’s ESP+, making the ordering process faster and more efficient

• Expanding company store capabilities to better support clients’ custom merchandising needs

• Investing in warehouse automation to streamline operations

In addition, the company completed Vernon Commons. This 3,500-square-foot renovation project turned a former Vernon Graphics administrative space into a modern, collaborative workspace designed for its growing team.

Lisa Hubbard, Vernon’s Vice President of Sales and Marketing, said the recognition is a meaningful reflection of the team’s hard work and dedication.

“This honor is a reflection of the dedication and passion our team brings every day to deliver an exceptional customer experience,” she said. “I’m so proud of the strides we’ve made — investing in both training and technology to empower our people and better serve our clients. It’s an exciting time at Vernon, and there’s nothing better than catching the Vernon Vibe!”

Looking ahead, The Vernon Company plans to roll out its new platforms companywide, aiming to enhance the customer experience and grow its national market share while continuing to support the local community.