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Pass with flying colors

Splash N Dash sees continued community support, acquires nearly 80 sponsors

After crossing the finish line of the Newton High School Cheerleaders Splash N Dash color run Saturday morning, runners and walkers alike were covered in shades of purple, green, orange and yellow.

Sweat may have been pouring down their backs and their lungs may have been burning from traversing the 5K route, but just about everybody finished with a smile. Being “splashed” with colored dust seems to have that effect on people, organizer and parent Kristin Beiner said.

“I’ve always liked doing runs myself — color runs, not regular runs,” she said. “I think they’re fun and we thought it would be a great way to bring in some money for the cheerleaders.”

Half of the money raised from the color run will go towards a three-week cheerleading camp at Iowa State University, while the other half will help pay for new uniforms.

Heather Ross, the cheer coach, said the run and walk route sent participants on a path around the high school, through Maytag Park and then back to the East Fourth Street South campus. She said there were about four color stations scattered throughout the route.

“Everybody has fun with it,” Ross said. “At the end, we have — in the past — gone to that (westernmost) parking lot if there’s not a lot of cars there and then use the leftover color dust and we just throw into the air. Everybody just goes in there.”

Entering its third year in a row, the Splash N Dash fundraiser continues to garner community interest and support from sponsors. Beiner said close to 80 local businesses sponsored the color run.

“It’s an opportunity to support the cheerleaders,” Beiner said. “We don’t do very many fundraisers (for the team), so having the opportunity to really support them is good … We raised more money from sponsors than we ever have in the past three years.”

It could be a sign that Splash N Dash is growing.

“Hopefully it keeps going and we build a tradition,” Beiner said.

Contact Christopher Braunschweig at 641-792-3121 ext. 6560 or

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