March 28, 2024

Daytona changes to enhance ‘fan experience’

DAYTONA BEACH, Fla. (AP) — Daytona International Speedway is getting another facelift, this one considerably bigger than the last.

Three years after a complete repaving project, the famed track is overhauling the frontstretch to enhance the “fan experience.”

International Speedway Corp., which owns Daytona and 12 other NASCAR tracks, estimates the redesign will cost between $375 million and $400 million. The project will complete by January 2016.

The redevelopment will give Daytona’s aging grandstands a modern look and feel. It will include expanded entrances and concourse levels where fans can meet and socialize during events.