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Promotional advertising open house April 30 at Iowa Speedway

Published: Wednesday, April 23, 2014 11:39 a.m. CST • Updated: Wednesday, April 23, 2014 12:03 p.m. CST

Newton Manufacturing Company, Vernon Company, Maxim Advertising and Variety Specialties are partnering to host “Promos Work 2014” from 3 to 7 p.m. April 30 at the Iowa Speedway Garage in Newton in celebration of Promotional Products Work! Week.

This event will feature more than 25 promotional suppliers representing a wide variety of product lines, including branded gifts and awards, promotional calendars, personalized bags & totes, drinkware, office gifts, apparel, food items and more. Come and test drive hundreds of new, fun and useful promotional items and apparel to advertise your brand.

Racing enthusiasts can ride in the Pace Car at a discounted rate and catch some serious speed around the awesome Iowa Speedway track. Attendees are invited to bring a food donation for either the Jasper County Food Pantry or Jasper County Animal Rescue League which enters their name for a chance to win a door prize.

The four sponsoring companies state, “The show provides a unique opportunity to demonstrate the power, value and effectiveness of promotional products. This type of outreach is very valuable to businesses and we are happy to facilitate their promotions with our product solutions.”

Consumers love to receive promotional products! Research clearly demonstrates the power of  promotional advertising as the most cost-effective way to reach a target audience in a tangible, long-lasting and memorable manner. Statistics show that 88 percent of people can recall the company and brand on their promotional product and 50 percent have a favorable impression of the advertiser, while 83 percent of people like promotional products and 47 percent keep them for more than a year.

To learn more, contact Molly Beavers at (641) 791-4181 or Vicki Wade at (641) 521-5775.