One year after the Iowa Soybean Association launched its Food & Family Project, the growth and expansion of the initiative continues to unite Iowans with the farm families that work year-round to bolster Iowa’s agricultural industry.

“The Iowa Food and Family Project is part of the ISA and our portfolio of informational and educational activities launched last year,” said Aaron Putze, director of communications and external relations for the ISA. “The real purpose and intent and mission of this initiative is to unite consumers and farmers in conversations about food about today’s farms, about today’s food systems and the benefits they provide not only to the consumer but to the environment and community vitality as well.” 

At the heart of the project is the objective to narrow the gap between Iowans readily involved in agriculture and those who may wonder exactly where their food comes from.